User Growth Manager

New York, United States Full-time Allows remote

Hornet is the fastest growing dating network for gay men in the world. We are a mobile location-based people discovery app with social features unseen in the competition. We connect 15 Million users worldwide and are growing rapidly. We lead with the best technology in the business while advocating for gay men and their health globally.

The User Growth Manager will have will play a crucial hands-on role in driving the growth of Hornet’s user base. You will be responsible for creating a strategy to implement, deploy and test growth hacking for new user growth across Hornet’s global user experience on web and mobile.  

Responsibilities

  • Plan, launch, measure, and optimize programs to grow awareness, conversions and DAUs massively.
  • Work with product team to evolve A/B experiments to create customer insights, which are fed back to help prioritize product priorities and the product roadmap to improve user acquisition and retention.
  • Define “pain points” and “value propositions” for our users.
  • Develop Hornet’s out of app messaging to drive re engagement and reduce churn.  
  • Work with analytics team to define key user growth metrics and user accounting.  
  • Create creative materials for user acquisition campaigns including copy and graphics and smart campaign variations
  • Ensure data infrastructure is in place for optimizing the entire customer journey.

Requirements

  • Bachelor’s Degree
  • Minimum 4 years experience in a user growth position, such as growth hacking or product management.
  • Experience with a B2C focused product, with a demonstrated track record of driving user growth results, preferably from a mobile app publisher.  
  • Extensive experience with A\B testing methods and tools.
  • Experience building landing pages, onboarding flow with maximizing convertion.   
  • Highly strategic and able to balance long-term strategy with short-term results
  • Strong knowledge of excel, familiarity with SQL is an advantage  
  • Analytical and wired to consume large amounts of data and insights
  • Experience with global markets, products, and users preferred
  • Fluent English

 Please apply with a cover letter detailing your past experience in a user growth position

Apply for this opening at http://hornet.recruiterbox.com/jobs/fk0faob?apply=true